Marco Arment Launches Unforgetful Reminders App for iOS and Mac

Developer Marco Arment has officially launched a brand-new software application titled Unforgetful, serving as a dedicated alternative to the native Reminders program built into Apple devices. The newly released productivity tool has been made available specifically for both iOS and Mac users who are looking for a different approach to managing their daily tasks and to-do lists.

A notable technical feature of Unforgetful is its ability to integrate seamlessly with the user's current Reminders database. According to the confirmed details of the launch, the application operates directly on top of this existing data while providing an entirely redesigned user experience distinct from the official Apple ecosystem.

Explaining the personal motivation and operational philosophy behind creating the new software, Marco Arment offered direct insight into his frustrations with the default Apple offering. Arment noted, "Siri, for all of its faults, has always been very good at creating tasks in Apple’s Reminders app."

However, Arment elaborated further on why he chose to build a completely separate application rather than utilizing the standard tools provided by Apple. Detailing his strong personal aversion to the built-in system, Arment stated, "The Reminders app, though, doesn’t fit me at all. I don’t like how it looks, how it works, or how it’s organized. Hell, I don’t even like its icon. There’s nothing about it I like. So I never open it."

For customers interested in downloading and utilizing the software across their compatible Apple hardware, Unforgetful is distributed under a recurring payment model. The application is officially priced at $19.99 per year for users seeking this alternative database interface.